Comparative research is a research methodology that compares one set of findings on one society with the same type of findings on other societies. This approach allows sociologists to identify similarities and differences across different social contexts, providing insights into the generalizability of findings and the influence of specific cultural or institutional factors. By examining social phenomena in multiple settings, comparative research can help to develop broader sociological theories and understand the diversity of human social behaviour. It can involve comparing different countries, regions within a country, or different groups within a society. Methodological rigor is crucial in comparative research to ensure that the comparisons are valid and meaningful, taking into account potential cultural and contextual differences in the meaning and measurement of social variables.